About Us

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About Me

Hello and welcome to my website! I’m Charulatha Jai, a dedicated and passionate Childbirth Professional , International Board Certified Lactation Consultant & Psychotherapist committed to supporting mothers and families on their parenthood journey and mental wellness With 5+ years of experience in the field of lactation consulting, I have had the privilege of helping numerous families establish and maintain successful breastfeeding relationships. My deep knowledge and expertise in lactation, along with my compassionate approach, have enabled me to provide personalised and evidence-based guidance to mothers facing various challenges.

Our Vision

Our vision is to empower one million breastfeeding mothers by offering holistic support, education, and resources for a positive breastfeeding experience.

Our Mission

Our mission is to offer expert support, guidance, and reliable information to breastfeeding mothers, providing practical tips for successful breastfeeding.

I believe that breastfeeding is not only a vital aspect of infant nutrition but also a profound bonding experience between a mother and her baby. As a lactation consultant, my mission is to empower and educate mothers, ensuring they have the information and tools necessary to navigate any hurdles they may encounter, I am dedicated to providing compassionate support, addressing concerns, and tailoring strategies to meet each mother’s unique needs and goals.

Throughout my career, I have had the privilege of working in various healthcare settings, collaborating with a multidisciplinary team to promote optimal breastfeeding practices. My expertise extends to assisting with issues such as latching difficulties, low milk supply, infant weight gain concerns, Preterm, Premature, Pierre robin sequence, cleft lip/palate, tongue tie, nipple pain, and breastfeeding after returning to work, etc.

 I am deeply committed to staying up-to-date with the latest research and best practices in lactation support. This enables me to provide evidence-based care and share the most relevant and effective techniques with the families I work with. Additionally, I actively engage in continuing education and professional development opportunities to enhance in continuing education and professional development opportunities to enhance my skills and broaden my knowledge.

Beyond my professional work, I am a mother myself and understand the joys and challenges that come with breastfeeding. It is this personal experience that further fuels my dedication to supporting other mothers and ensuring they feel confident and empowered in their breastfeeding journey.

 I invite you to explore this website, where you‘ll find resources, testimonials, and information about the services I offer. Whether you’re a new mother seeking guidance, experiencing breastfeeding difficulties, or simply looking for information, I am here to help.

 Feel free to reach out through the contact page or connect with me on (social media platforms). Together, let’s create a positive and fulfilling breastfeeding experience for you and your baby.

Why should I choose IBCLC for lactation support?

IBCLC stands for International Board Certified Lactation Consultant. Becoming an IBCLC is an important professional qualification for individuals who provide support and guidance to breastfeeding families. An IBCLC is the only recognized professional breastfeeding qualification. This credential is considered the gold standard for lactation consultants and is the only credential recognized all around the world. Here are some reasons why the IBCLC credential is significant:

Specialised Knowledge: IBCLCs undergo comprehensive training and education in lactation and breastfeeding. They have a deep understanding of the anatomy and physiology of lactation, milk production, infant feeding, and common breastfeeding challenges. This specialised knowledge allows them to provide evidence-based information and individualised support to families.

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How We Can Help You

How We Can Help You